Communication Strategy in Focus: The Case Study Method

Developed over decades of graduate business classroom and organizational training, Zuroski Consulting communication specialists are well-versed in using the case study method to develop teamwork and to hone professional analytical, writing, and presentation skills.

One of our favorite case studies in leadership and organizational behavior is “Race to the South Pole”, by William E. Youngdahl. The study examines the leadership styles and strategies of early Antarctic explorers Roald Amundsen, Robert Scott, and Ernest Shackleton as they compete to be the first to reach the South Pole under the most extreme conditions on earth.  Let us choose a case that meets your team’s needs in any business subject—from accounting to marketing to operations management and beyond—and solidify business understandings while building professional communication skills.